Matt Cutts: Gadgets, Google, and SEO » Google Press Day 2006:
Q: What about competition with Microsoft?
A: Jonathan: We’re going to continue to focus on innovating as fast as we can.
Q: Do you think “Do no evil” can resist being a business?
A: Sergey: “In short, yes.” We’ve done a good job on aligning our business goals with the goals of our users and doing the best we can. “In general, we’re doing a very good job on staying true to out mission.” But there will always be some people who disagree about some decisions that we make.
Q: Collecting demographic data or additional information such as Microsoft?
A: Larry: history is that we would fail compared to Yahoo! because Yahoo! has zip codes for lots of people. Larry’s contention is that providing a zip code only take ~2 seconds to provide, and Google can collect helpful info in a way that respects the user when it makes sense. The larger thing isn’t demographics, but having the user’s exact interest right when they’re searching.
Q: Google has a large database. You say “we’re not evil” and won’t abuse data. How can you guarantee you’re not evil?
A: Larry: We rely on the trust of our uses, and if we did something bad as defined by our users, it would severely hurt us. The good news is that large companies that have a good brand are aligned with users’ interested: they have a large disincentive that keeps Google trying to do the right thing for users. I would worry more about companies that don’t have a user brand but are gathering a ton of info.
ところで、Press Day 2006では新しいサービスがまた発表されている。Google Trends, Google Desktop Version 4, Google Co-op(LanguageをEnglishにしないと表示されないみたい), Google Notebook(Google Labsで来週公開。URLはhttp://google.com/notebook/ )など。詳しくは下記あたりで。明日にはCNETなどで日本語の解説が出るだろうけど...。
- Official Google Blog: Yes, we are still all about search
- Google Press Day 2006 (Google Blogoscoped)
例えば、キーワード
"Web 2.0"は、米国では、最初に言葉が提唱された2004年10/5～10/7のWeb 2.0 Conferenceからトレンドに出てくるが、日本では、梅田さんの「ウェブ進化論」が出た時期、つまり、2006年2月からトレンドになっている。一方で、微妙に異なる、空白の無い、
"Web2.0"だと、USではNo result、日本では2005年10月中旬くらいから。つまり、2005年10/5～10/7の第2回目のWeb 2.0 Conferenceの直後あたりで、ブログ界が盛り上がっていた時期に見事に一致する。
[Google Trends][Google Press Day]
